This week the owner of a company that sells iPod battery replacements contacted me about my web pages. He wanted to take over the pages from me so that he could use them to promote his company or place banners on my site. I said I still wanted to control my site, but he could advertise there. Rather than place additional ads, I agreed to replace the current Google ads with ads for his company. I like AdSense ads because they are text and never too garish. His ads are more like regular banners but I said I didn’t want any animation, garish colors, or pop-ups. He also wanted to have me place the banners at the top of each page, which I didn’t want to do. And he asked that I change some of the content on the page. I didn’t do that, but I did make a few changes on my own that should help him out without hurting any other companies I link to.
To figure out an ad rate, I took the monthly average each page had been generating with Google for the last 2 years and added 50% (since he is getting an exclusive deal and with Google he would have to bid against other advertisers), then rounded to the nearest dollar. He has agreed to pay me by the month, so I hope he sees enough in sales and click-throughs to continue indefinitely.
iPod Battery Pack $20 (for 2 ads)
Right before I started writing this entry, I told the guy the pages were posted. By the time I finished, he had sent money to my PayPal account. Pretty good! But alas, it wasn’t entirely free money. Because he was really paying PayPal by credit card, rather than just transferring money to me from his own PayPal account, I got hit with a 4.9% charge plus a 30-cent fee. He agreed to keep paying for two years, but I will have to upgrade my PayPal account to receive more than 5 credit card payments per year.